4/11/2023 0 Comments Youtube petey pablo stick em up![]() ![]() Yet that level of pop permeation shouldn’t detract from the fact that perhaps no art form, musical or otherwise, has anticipated and experimented with content types and aligned marketing tactics as frequently, proactively or daringly as that which we define culturally as “rap.” Th at track is often singularly credited with helping bring rap music to the masses, though it was actually just an early chapter in the genre’s evolution from fringe social commentators to master content blasters.įlash forward 30-plus years and hip hop’s influence has quite arguably reached the point of oversaturation, with outlets such as Sirius XM featuring some three-dozen varieties of rap alternative stations divided by decade and subgenre. When Grandmaster Flash and the Furious Five released “The Message” as an indie-label single in July of 1982, hip-hop may have been but a blip on the radar of mainstream consciousness, but its purveyors were already carving out a niche as marketing savants. Mike Jones was not the first, but maybe the most egregious example of a rapper turning that ethos on its head, using content to not only market, but deeply, incessantly, sometimes even maddeningly, ingrain his name in your brain. In many ways, the very concept of “marketing” is antithetical to the artistic purity some musical acts hold dear. ![]() Who is Mike Jones? Petey Pablo with better branding, basically. Social Media Marketing: The Complete Guide.B2B Content Marketing: A Comprehensive Guide.
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